1. Introduction and Overview
Modapaya LLC dba Rhinely ("Company," "we," "us," or "our"), located in Plano, Texas, is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, Designer application, and fulfillment services (collectively, the "Services").
By accessing or using our Services, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with our practices, please do not use our Services.
2. Information We Collect
2.1 Information You Provide Directly
Account Information:
- Name, email address, and password
- Profile information and preferences
- Company or business name (if applicable)
- Phone number (optional, for delivery communications)
Payment Information:
- Credit/debit card numbers, billing address, and payment details
- PayPal account information (if used)
- Note: Payment card data is processed securely by our payment processors (Stripe, PayPal) and is not stored on our servers
Order and Transaction Information:
- Shipping addresses
- Order history and purchase records
- Design files and content you upload
- Product preferences and customizations
Communications:
- Emails and messages you send to customer support
- Survey responses and feedback
- Marketing preferences
2.2 Information Collected Automatically
Device and Technical Information:
- IP address and approximate geographic location
- Browser type, version, and language
- Operating system and device type
- Screen resolution and display settings
- Referring website or source
Usage Information:
- Pages visited and features used
- Time spent on pages and click patterns
- Search queries within the Services
- Errors and performance data
- Actions taken in the Designer application
Cookies and Similar Technologies:
- Session cookies for authentication
- Preference cookies for settings
- Analytics cookies (Google Analytics)
- See our Cookie Policy for detailed information
2.3 Information from Third Parties
- Information from social login providers (Google, Facebook) if you choose to authenticate via these services
- Payment verification information from payment processors
- Shipping and delivery information from carriers
- Fraud detection and prevention data from security services
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Providing and Operating Services
- Create and manage your account
- Process and fulfill your orders
- Provide customer support
- Enable features of the Designer application
- Store and manage your designs
3.2 Communications
- Send order confirmations and shipping updates
- Respond to inquiries and support requests
- Send important account notifications
- Send marketing communications (with your consent)
3.3 Improving Our Services
- Analyze usage patterns and trends
- Develop new features and products
- Optimize performance and user experience
- Conduct research and analytics
3.4 Security and Protection
- Detect and prevent fraud, abuse, and security threats
- Verify identity and authenticate users
- Protect our rights and property
- Enforce our Terms of Service
3.5 Legal Compliance
- Comply with legal obligations and court orders
- Respond to lawful requests from authorities
- Establish, exercise, or defend legal claims
4. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data based on the following legal grounds:
- Contract Performance: Processing necessary to fulfill our contract with you (account management, order processing)
- Legitimate Interests: Processing necessary for our legitimate business interests (security, fraud prevention, analytics, marketing to existing customers)
- Consent: Processing based on your explicit consent (marketing emails, cookies)
- Legal Obligation: Processing necessary to comply with legal requirements (tax records, law enforcement requests)
5. Information Sharing and Disclosure
5.1 Service Providers
We share information with trusted third-party service providers who assist in operating our Services:
- Payment Processors: Stripe, PayPal (for payment processing)
- Shipping Carriers: USPS, UPS, FedEx (for order delivery)
- Cloud Hosting: AWS, Google Cloud (for data storage and processing)
- Analytics: Google Analytics (for usage analysis)
- Email Services: For transactional and marketing emails
- Customer Support: Help desk and communication tools
These providers are contractually obligated to protect your data and use it only for the services they provide to us.
5.2 Business Transfers
In the event of a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of the transaction. We will notify you of any such change and any choices you may have.
5.3 Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Rhinely, our users, or others.
5.4 With Your Consent
We may share your information for other purposes with your explicit consent.
5.5 What We Do NOT Do
WE DO NOT SELL YOUR PERSONAL INFORMATION TO THIRD PARTIES.
We do not share your personal information with third parties for their direct marketing purposes without your consent.
6. Data Retention
We retain your information for as long as necessary to:
- Provide the Services and fulfill our contractual obligations
- Comply with legal and regulatory requirements
- Resolve disputes and enforce agreements
- Maintain business records for audit purposes
When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal, tax, or fraud prevention purposes.
Design files may be retained in backups for a reasonable period after deletion for technical recovery purposes.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption: Data in transit is protected with SSL/TLS encryption
- Access Controls: Strict access controls and authentication requirements
- Secure Storage: Data is stored in secure, monitored data centers
- Regular Assessments: Periodic security reviews and vulnerability testing
- Employee Training: Staff are trained on data protection practices
- Incident Response: Procedures for responding to security incidents
While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.
8. Your Rights and Choices
8.1 General Rights (All Users)
- Access: You can access and update your account information through your account settings
- Marketing Opt-Out: Unsubscribe from marketing emails via the link in each email
- Cookie Preferences: Manage cookies through your browser settings (see Cookie Policy)
- Account Deletion: Request account deletion by contacting contact@rhinely.com
8.2 European Economic Area (GDPR Rights)
If you are in the EEA, you have the following additional rights:
- Right to Access: Request a copy of the personal data we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data ("right to be forgotten")
- Right to Restriction: Request limitation of processing in certain circumstances
- Right to Data Portability: Receive your data in a structured, machine-readable format
- Right to Object: Object to processing based on legitimate interests
- Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent
To exercise these rights, contact us at contact@rhinely.com. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.
8.3 California Residents (CCPA Rights)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
- Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you
- Right to Delete: Request deletion of personal information we have collected
- Right to Opt-Out of Sale: We do not sell personal information, but you can contact us with any concerns
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
To submit a request, contact us at contact@rhinely.com. We may need to verify your identity before processing your request.
9. International Data Transfers
Rhinely is based in the United States. If you access our Services from outside the US, your information will be transferred to, stored, and processed in the United States.
By using our Services, you consent to the transfer of your information to the United States and other countries that may have different data protection laws than your jurisdiction.
For EEA users, we ensure appropriate safeguards are in place for international transfers, including Standard Contractual Clauses approved by the European Commission where applicable.
10. Children's Privacy
Our Services are not intended for children under 13 years of age (or 16 in the EEA). We do not knowingly collect personal information from children. If we learn that we have collected information from a child under the applicable age, we will delete it promptly.
If you believe a child has provided us with personal information, please contact us at contact@rhinely.com.
11. Third-Party Links and Services
Our Services may contain links to third-party websites, applications, or services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies before providing any personal information.
12. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature. Due to the lack of a common industry standard, we do not currently respond to DNT signals. We will update this policy if a standard is established.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by:
- Posting the updated policy with a new "Last Updated" date
- Sending an email notification for significant changes
- Displaying a notice when you log in
Your continued use of the Services after such changes constitutes acceptance of the updated Privacy Policy.
14. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Modapaya LLC dba Rhinely
Email: contact@rhinely.com
Location: Plano, Texas, USA
For GDPR-related inquiries, you may also contact your local data protection authority.
